/ Solo practitioner since 2014

The strategist who runs your campaigns himself

No juniors, no account managers, no handoffs. Every audit, every bid adjustment, every report comes from one person — the one you hired.

Close overhead shot of a laptop screen displaying a GA4 acquisition report mid-audit, annotated printed sheets beside the keyboard, a highlighter resting on campaign notes, warm office daylight from the left
Close overhead shot of a laptop screen displaying a GA4 acquisition report mid-audit, annotated printed sheets beside the keyboard, a highlighter resting on campaign notes, warm office daylight from the left
— Ten years. One operator.

Built on diagnosis, not templates

I started in performance marketing when most firms were still billing for impressions. I learned that campaigns fail not from bad tactics but from skipped diagnostics — channels run on assumptions nobody tested.

Ten years of solo work means I have audited the same failure patterns hundreds of times. I know exactly where to look, what to fix first, and how to measure whether it worked.

500+ campaigns managed. 95% client retention. Every optimization done by the same hands that wrote the strategy.

+ Three non-negotiables

What I hold myself to, every engagement

Transparent reporting

Results in revenue

Genuine client partnership

I measure success by what lands in your pipeline and bank account. Clicks and impressions are inputs; qualified leads and recovered ad spend are outputs.

You receive direct access to the person running your channels — not a ticketing system. Monthly calls, shared dashboards, and a clear escalation path.

Every metric I share is pulled from a primary source — Search Console, GA4, or the ad platform itself. No vanity numbers, no smoothed curves.

▸ Certifications
Primary toolchain

Auditable credentials, not decorative badges

GA4 for attribution and funnel analysis. SEMrush and Ahrefs for keyword research, backlink audits, and competitive gap mapping. Google Search Console for index and ranking diagnostics.

Google Ads Certified. Meta Blueprint Certified. These are active credentials renewed against current platform standards — not decade-old trophies on a shelf.